Zhou Chengjian channel infiltrated the county 2 thousand stores for the United States to make money

The actual controller Zhou Chengjian holds 78.18% of the shares, the market capitalization of 13.986 billion yuan, Smith Barney costumes, the other major shareholder is Zhou Chengjian's daughter Hu Jiajia, holds 8.96% of the shares, the market value of about 1.6 billion. In 1994, Zhou established the Metersbonwe brand, but did not go along the usual path of expanding production. Instead, he set out to create a unique business model - a company that runs its brand and manages data directly. In the "outsourcing" process at MTS Bonwe, franchise sales and garment production are 100% outsourced. The sales outlets in two, one for the direct sales stores, one for the franchise, it has outlets in the country and franchise stores more than 2,000, of which nearly 2,000 stores, accounting for 87%, only 300 outlets Home around. After joining, the goods provided by Metersbonwe, 25% of sales revenue to join the rest, the rest belong to Metersbonwe. The franchisee and the company effectively became a community of interests, and the franchisees struggled to make money for profit. In addition to making money, Matebonwe also had the long-expected market share and turnaround time. This business model is inevitably faced with complex logistics and distribution issues, Mites? Bonwe does not have much financial resources to their own logistics and distribution, but Zhou Chengjian or adhering to the "virtual management" of the spirit of the limited logistics outsourcing to logistics The company, the entire deployment data by the company itself. Therefore, Metersbonwe is really in the hands of only four parts: product planning, product design, part of the procurement of raw materials and a small number of outlets. The economic winter, on the contrary, brings opportunities to Smith Barney, "For example, in the past only for the global top 500 enterprises supporting the processing of the manufacturers began to serve us. Previously, ZARA in the domestic cooperation in processing plants do not pick up our list, but now they have become us Important partners.Cooperating with them to enhance the ability of Smith Barney supply chain rapid response, which is the most lacking Smith Barney, but also they bring us the greatest value. "Zhou Chengjian told Money Weekly reporter, Smith Barney more than 3,000 styles each year, clothing A total of 70 days will be required for the design, trial installation, finalization, sample production, volume statistics, bulk production, logistics and distribution. However, Zhou Chengjian believes that "we will one day surpass the world's current speed."